As I initially said, it doesn’t have the pose value of the Mustang, but it is considerably cheaper. That means a lot in the market, and it means that I will be surprised if this car manages to struggle beyond $20,000. However, this is not a ’66 Mustang, but a 1966 Falcon Futura Sports Coupe. If this were a 1966 Mustang Coupe in this sort of condition with this drivetrain combination, we would be discussing a car with a potential value of around $25,000, or possibly a little more. It does reduce the vehicle’s versatility slightly, but it will still seat five people in comfort. Finding a Futura with buckets rather than a bench front seat is a bit of a treat. The original owner ordered the Coupe with bucket seats and a pushbutton AM radio, and these are still intact. There are some extra gauges mounted under the dash, but those are the only additions. The same is true of the carpet, dash, and pad. The upholstered surfaces are in impressive condition. There is some wear on the wheel rim, but that’s about the only fault. There’s a lot to like about this Futura’s interior and not much of which to be critical. That little 289 sounds sweet, with no smoke or odd noises. I have included a video clip at the bottom of this article that shows the vehicle running and driving. The engine bay of this car presents superbly, and it doesn’t flatter to deceive. It wasn’t as fast as the Mustang when it was new, but it only loses out in this battle by a mere two-tenths of a second. With 200hp under the right foot, the Futura could romp through the ¼ mile in 16.8 seconds. It is backed by a 3-speed automatic transmission, while the original owner ordered the car with power steering. Nestling in the engine bay is the same C-Code 289ci V8 that saw duty in the Mustang. There’s no mistaking the family heritage when you lift the hood of the Futura. The Futura might not have had the presence or prestige of the Mustang, but it generally cost its owner around 20% less to park in their driveway. However, the Futura was a different story, which meant that some winning deals were available for canny buyers. Looking for a discount on a new ’66 Mustang? That wasn’t going to happen. Supply couldn’t meet demand, wait times were at their longest, and the sheer desirability of the Mustang meant that dealers could charge a healthy premium for each car. The 1966 model year was the moment when sales peaked for the Mustang. When it was new, there were a couple of factors that buyers needed to consider when trying to choose between the Mustang and the Futura. If the buyer doesn’t like these, locating the correct wheels and hubcaps would not be difficult or expensive. The original wheels have made way for a set of Magnum 500s, and these suit the age and style of the Futura. The panel gaps are tight, while the chrome and glass appear perfect. The exterior presentation is impressive, with no apparent paint flaws, dings, dents, or rust. The color may have been changed slightly in the photos by the prevailing light, so that’s something to keep in mind. The color has me puzzled because while the owner refers to it as Silver, it doesn’t appear to match anything that I can find on any 1966 Ford paint charts. This one is a clean car that is finished in Silver with a White top. It doesn’t have quite the exaggerated “long hood, short deck” appearance of the pony car, but there’s no mistaking the family likeness. If you squint just a bit, you can see traces of the Mustang in the Futura Sports Coupe.
Bidding has reached $9,355, but the reserve hasn’t been met. It is located in Bee Spring, Kentucky, and has recently been listed for sale here on eBay. It might not have quite the cachet of a Mustang, but it possesses all of its attributes for a fraction of the price. Perhaps that’s where cars like this 1966 Ford Falcon Futura Sports Coupe fit into the equation. That means that potential buyers either need to dig a little deeper to find the funds for the car of their dreams, or they need to look at viable alternatives. The bad point tends to be that if you are in the market for one, the same rule applies. From a positive perspective, if you have a good one that is carefully maintained, then the value will do nothing but increase over time. For enthusiasts, 1st Generation Mustangs have their good and bad points.
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